Adidas expects boost in jersey sales from 2018 soccer World Cup in Russia
Adidas expects a major
increment in offers of soccer pullovers from the 2018 World Cup in Russia
helped by its sponsorship of three of the best groups, the German sportswear
producer's CEO was cited as saying on Saturday.
"In football,
we are the unmistakable market pioneer worldwide and are supporting 11 groups
at the World Cup one year from now," Kasper Rorsted told the Rheinische
Post daily paper in a meeting.
"By and large,
I expect a major increment in Adidas pullover deals in 2018 on account of the
World Cup. I trust that our groups go beyond what many would consider possible.
All things considered, we are kitting out three of the top choices with
Germany, Spain and Argentina."
Adidas is the
official backer of the World Cup and has for quite some time been the best
provider of soccer shirts, shoes and balls.
In any case, at the
2014 World Cup in Brazil, main opponent Nike supported more groups out of the
blue, including the hosts, and marked a greater amount of the most attractive
players.

Comments
Post a Comment